Why the Boss Babe Movement Hijacked Your Feminine Power and How to Reclaim It

"Somewhere along the way, we started to believe that we had to out-hustle the guys, suppress our softness, and carry every single burden alone in order to be taken seriously. And let me tell you right now, that will cost you everything."

If you're tired of the same old hustle and burnout story, this conversation might ruffle a few feathers, but it's one we need to have. We're talking about what feminine energy really is and how the boss babe movement hijacked it, and how trying to do it all has left so many of us burnt out, bitter and disconnected from ourselves, our relationships and that very power we're meant to thrive in.

Let me get one thing clear: I am not here to tell you to be soft, quiet and small because if anybody knows me, that is definitely not my vibe. I'm just here to remind you that your feminine energy is your superpower.

The Hidden Cost of Hyper-Independence

Here's the uncomfortable truth: somewhere along the way, we started believing that we had to out-hustle the guys, suppress our softness, and carry every single burden alone in order to be taken seriously.

The boss babe era taught us that being feminine meant being less, and that if we wanted to succeed, we had to be the hardest worker in the room. We had to be strong all the time. We had to push through, grind and outperform everyone around us, including our own partners.

Growing up, I was always praised for being hyper-independent. As the oldest child whose mom passed away when I was really young, I took on that nurturing, hyper-independent, take-care-of-everybody mentality. And it's not a bad thing. But over the years it changed into becoming this person that always has control, that has not been able to trust and is hyper-active about thinking all the things I need to do.

While yes, as a boss babe that looks powerful, it's something that you aspire to be, right? But on the inside, it's almost numbing. I'm always in my head, definitely out of touch with my body, even though fitness is my thing. So disconnected with what I really wanted on the inside. Constantly overwhelmed, dissociation.

The Personal Breaking Point

Even though over the years this hyper-independence served me, I realized it got really bad when it came to building this amazing business with my husband and I was still operating in that hyper-independence mode.

Somewhere along the way, I had thought that if I asked for help, then it would make me seem weak. There was a moment when I was trying to be so strong it really almost broke the marriage because even though I was building this business with my husband, someone who is literally built to support me, I wouldn't let him.

I didn't trust that he could hold it. I didn't think that he could handle my full messiness, my needs, my softness. I felt like in some ways it was unsexy or unsettling for me to ask him for help when I was still trying to be his wife and his nurturer and all this stuff.

But at the end of the day, he can hold my messiness and handle it. He wants to and that's what he's there for. I had to learn how to trust that, to lean into being supported and to let go of control without feeling like I'm losing myself.

What Feminine Energy Really Means

Let me clear up the biggest misconception about feminine energy. It is not weakness. It's not about being passive. It's not about being submissive either, or just sitting around waiting to be rescued, that damsel in distress.

Feminine energy is instinct. It's receptive. It's nurturing. It's emotional depth. And it's that creative flow, sensual inner knowingness that we all feel. It's the being energy that balances the masculine doing energy.

Masculine energy is designed to hold, provide, and protect. And the feminine energy is not about stepping back or doing less. It's about stepping into a different kind of power.

The Connection to Your Bottom Line

Your feminine energy is directly tied to your ability to receive, not just to receive those pretty compliments or to receive help, but clients, opportunities, cash flow.

Doctor Amanda Noelle, a feminine wealth expert, explains that your womb space is energetically the center of your receiving. That's why feminine power, that's where it comes from. It's where life is created. And when that space is energetically blocked from years of tension, from trauma or from shutting down and just creating this block, it literally affects your ability to call in wealth and pleasure.

This isn't just spiritual. This is somatic truth. When this happens, you can't fully receive when you don't feel safe in your body. You can't feel safe when you've always been performing and you can't stop performing. If you're terrified of letting go of control.

Research shows that high stress and dysregulated cortisol levels, common in high-achieving women, are directly correlated with hormone imbalance, poor sleep, brain fog, and even decreased libido. All of those can affect the bottom line of your business.

If you want more money, it's not about working more hours. It's about regulating your nervous system and becoming a woman who is open to receiving without guilt.

Reclaiming Your Power

This isn't about trading your laptop for your rose quartz and lighting candles all day. Unless that's your vibe. What it's really about is reclaiming the fullness of who you are, tapping into that inner power, and understanding that success does not have to cost you your well-being.

You can be soft and savage. You can lead and receive. You can trust yourself and let others support you as well.

Modern wellness is not a lifestyle trend. It's literally a leadership strategy. If you want to scale your business, your impact and your income, then you need to scale your capacity to hold it without collapsing under it. You need to scale your capacity to give up control. And that only happens when you stop trying to outwork your inner wounds and start healing them.

Main Character Moves to Explore This Journey

Move 1: Track Your Hyper-Independence Moments Notice when you feel that urge to do everything yourself. Pause and ask, "Who's my who for this? Where can I allow support for this instead?"

Move 2: View Your Business as Flow, Not Management Start viewing your business not as something you need to manage, but as something that flows through you. Your body and your energy and your presence are part of your business strategy.

Move 3: Create Space for Rest I don't mean just sitting and scrolling. Nourish your stillness, sit, zone out, take a walk, sit in silence. Let your body feel safe not having to go, go, go all the time.

This one is really hard. It's hard to sit still and not think about the next thing you have to do, not to go immediately to the kitchen, do the dishes, do laundry, but just sit still for a second and tap into how good that feels. It's going to be uncomfortable at first, but sometimes doing nothing is the best thing.

Move 4: Question Your "Earning" Beliefs Ask yourself, "Where do I still feel like I have to earn what I want?" Then rewrite that belief because you are inherently worthy, not because of how much you do, how much you get done in a day, but because of who you are.

Move 5: Lead from Feminine Energy in Small Ways Say yes to help, soften your tone, dance before your Zoom call, wear that outfit that feels good. Your energy is everything.

The Transformation Promise

This isn't always easy. If you're like me, you're still a student. You're still learning. You're learning how to let go and change, rewire this default setting that doing more equals being more.

It's hard, but your softness does not make you less powerful. It makes you more magnetic.

Ready to Dive Deeper?

Listen to MW Podcast Episode 12: The Boss Babe Lie: Why Hustle Culture Is Blocking Your Feminine Power for the complete conversation and discover how to build your rich empire without losing your soul in the process.

If this resonated and you're craving more support to step into your feminine power, to build a brand that feels good, to build a life that feels good and in flow, remember that you don't have to figure it out alone.